Advertisements in the Quarterly


Starting with the earliest issues of the Alumnae Quarterly, companies such as Tiffany and Co., Jell-O, and General Electric advertised in the Quarterly, generally on the inside of the cover and in the back pages. Other advertisements that appeared regularly included those for laundry services and clothing stores. Toward the mid 1930s and up until the early 1960s, the Quarterly ran a number of ads for boarding, private, secretarial, and nursing schools. Instead of traditionally being in the back of each issue, these types of ads were displayed in the class notes section. The magazine went entirely free of advertisements in 1968.

—By Amy Yoelin ’18

View more content from the Winter 2017 100th anniversary issue of the Alumnae Quarterly.

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